Event promotion is your opportunity to build a powerful network of engaged community members to support your efforts! This section of the toolkit will enable you to reach the people in your community who are ready to get involved and give them the tools they need to act.
Use this step-by-step Eventbrite Guide to create an online page for your event and easily collect RSVPs or sell tickets. Eventbrite will also allow you to simply publish and share the details of your event, send out invitations, and communicate with your attendees. (Please note that Eventbrite pages can be set to private if your screening is not open to the public)
Use this Customizable Template to create an e-vite or flyer for your event. Download the file and replace the text with your screening’s details.. You can then blast it out to your networks online and hand out printed copies to local businesses or partners.
The Social Media Kit has sample tweets and facebook posts, emails for your RSVPs, and countdown images for you to post leading up to your event. Make it easy for your partners to also promote your event on their e-newsletters, websites, and social media platforms by sharing the kit with them!
- Using the Sample Press Release, create a press release to issue to your local news outlets and community calendars to spread the word to a broader audience. To increase chances of the story being picked up, offer the media interviews with speakers from your event, local experts or activists, and/or partner representatives. You can also send reporters the film’s Official Press Kit.
Empower your students to be leaders by asking them to run your social media campaign or lead publicity within your school. You can also tap existing student groups (the student council, a school cinema club, the school newspaper, etc.) to recruit partners in your community, manage admissions, and lead follow-up initiatives after your event.